When prompted to design a beverage line's packaging, I naturally chose yerba mate tea. Making a playful yet polished design system was an enjoyable challenge. Inspired by design from the late '60s and early '70s, as well as, various elements from nature. Grab a Yerb! and start living!
This project was featured on Packaging of the World.
Packaging, Identity, Layout.
Created for Packaging Design @ UMN.